Happy Rose Florist
475 N Lake Ave, Pasadena, CA, 91101
License #fe9361
About Happy Rose Florist
Family-owned flower shop offering a variety of bouquets for all occasions, plus gifts & plants.
Questions to Ask When You Call
You're not expected to know this. These questions help you compare and avoid surprises.
“Can I see your General Price List?”
Federal law (FTC Funeral Rule) requires them to give you itemized pricing. You have every right to ask.
“Do you accept insurance assignment?”
This means they bill the insurance company directly. You don't pay thousands upfront and wait to be reimbursed.
“What's included vs. what's extra?”
Packages may not include everything. Ask about the casket, embalming, transportation, facility fees, and death certificate copies.
Know Your Rights
The FTC Funeral Rule protects you. Every funeral home must provide an itemized General Price List if you ask — in person or over the phone. You are never required to buy a package and can choose services individually. You also have the right to use a casket purchased elsewhere.
Payment & Financial Options
Average in California
$3,244 – $10,202
Source: NFDA 2023 · Direct cremation to traditional burial
If they had life insurance, it can cover this
Funerals in this area run $3,244–$10,202. If your loved one had a life insurance policy, the benefit can cover these costs — and we'll file the claim and handle the carrier for you, even without the policy number. $0 upfront, and nothing if it doesn't pay out.
Business Hours
What Families Say
“I cannot recommend this place enough. If you’re looking for : Fresh flowers Good service Price conscious florist Beautiful presentation Look no further I went in looking for flowers for same day pick up, they made 2 bouquets, told me the price for each and both together (I had told them my budget) and wrapped them up so beautifully. All in 15 min. A neighborhood gem! Thank you !!”
— Shreya Celly Agarwal
“Gothic review: I feel that every person I've talked to here genuinely cares about making the best flower arangment possible. I've been coming back to this place for over 2 years and not a single time did they disapoint. They don't try to take over the theme or design in your head, they do everything they can to see your vision and deliver it. I know that most people come for more traditional boques and vases but I allways go for more gothic diesigns and they DO NOT DISAPOINT Please give this place a try, they are incredable.”
— William_Haase . .
“My husband and I had the flower decorarions for our wedding from Happy Rose Florist and were so happy! We wanted to have simple decorations with white and peach roses -- two flower stands, one bouquet, three boutonnieres and five counterpieces. They did a great job, making the decorations simple but beautiful. We absolutely loved it! They also delivered them since we had the celebration in Pasadena. Highly recommend 💐”
— Yubeen Hildebrandt
We can help with what comes next.
We file the life insurance claim and recover unclaimed property — the payout can help cover costs like these. $0 upfront.
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