Red Square Flowers
337 W Mifflin St, Madison, WI, 53703
Questions to Ask When You Call
You're not expected to know this. These questions help you compare and avoid surprises.
“Can I see your General Price List?”
Federal law (FTC Funeral Rule) requires them to give you itemized pricing. You have every right to ask.
“Do you accept insurance assignment?”
This means they bill the insurance company directly. You don't pay thousands upfront and wait to be reimbursed.
“What's included vs. what's extra?”
Packages may not include everything. Ask about the casket, embalming, transportation, facility fees, and death certificate copies.
Know Your Rights
The FTC Funeral Rule protects you. Every funeral home must provide an itemized General Price List if you ask — in person or over the phone. You are never required to buy a package and can choose services individually. You also have the right to use a casket purchased elsewhere.
Payment & Financial Options
Average in Wisconsin
$2,370 – $7,456
Source: NFDA 2023 · Direct cremation to traditional burial
If they had life insurance, it can cover this
Funerals in this area run $2,370–$7,456. If your loved one had a life insurance policy, the benefit can cover these costs — and we'll file the claim and handle the carrier for you, even without the policy number. $0 upfront, and nothing if it doesn't pay out.
Business Hours
What Families Say
“Picked up these roses less 45 minutes ago from Red Square Flowers. $71 for a dozen. Photograph of 1/2 dozen of them should suffice to show their wilting, browning essence. I’d do better raiding the dumpster in back of Krogers for any tired flowers they couldn't sell. I would have taken them back to Red Square Flowers and dumped them on their counter, but my wife of 30 years tomorrow wouldn’t hear of it. I was mortified. She laughed as she put them in water and told me to choose a quality florist shop next time.”
— Paul Sullivan
“Terrible service and product. paid 217.28 for this. They even got the card wrong. 2 incorrect words even though I have the receipt with the message. Should be good not god and I am pretty sure I know how to spell my name. It is Jon Not John. I did call that evening and was told the person that took my order was not there. No return call.”
— Jon Mills
“Beautiful flowers but pretty over-priced and not much of a selection the day I visited. I should have been more patient and waited a day and gotten some from farmers' market. Anyway, the bigger issue is that I tipped the young woman who put my bouquet together, and she told me that she does not get the tip. So.. I tipped the business owner for already overpericed flowers. Bad practice!”
— Ryan McCormick
We can help with what comes next.
We file the life insurance claim and recover unclaimed property — the payout can help cover costs like these. $0 upfront.
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