Royer's Flowers & Gifts
640 N 5th St, Reading, PA, 19601
About Royer's Flowers & Gifts
Family-owned flower store specializing in floral arrangements, plants & gift baskets since 1937.
Questions to Ask When You Call
You're not expected to know this. These questions help you compare and avoid surprises.
“Can I see your General Price List?”
Federal law (FTC Funeral Rule) requires them to give you itemized pricing. You have every right to ask.
“Do you accept insurance assignment?”
This means they bill the insurance company directly. You don't pay thousands upfront and wait to be reimbursed.
“What's included vs. what's extra?”
Packages may not include everything. Ask about the casket, embalming, transportation, facility fees, and death certificate copies.
Know Your Rights
The FTC Funeral Rule protects you. Every funeral home must provide an itemized General Price List if you ask — in person or over the phone. You are never required to buy a package and can choose services individually. You also have the right to use a casket purchased elsewhere.
Payment & Financial Options
Average in Pennsylvania
$2,745 – $8,633
Source: NFDA 2023 · Direct cremation to traditional burial
If they had life insurance, it can cover this
Funerals in this area run $2,745–$8,633. If your loved one had a life insurance policy, the benefit can cover these costs — and we'll file the claim and handle the carrier for you, even without the policy number. $0 upfront, and nothing if it doesn't pay out.
Business Hours
What Families Say
“My Fiance loved her flowers this Valentine’s Day, Good selection of flowers even on a busy day like Valentine’s”
— Freddy
“I stopped by to get flowers for my children’s teachers. I’m in love. Excellent service! Beautiful freshly cut flowers! I love the arrangements. Beautiful flowers for amazing people. There’s also a section with freshly cut flowers that individuals can buy and arrange them at home from prices as low as $16. They also have text notifications for delivery. I recommend this place.”
— Madame
“I am not from the area and was reaching out to send flowers for an upcoming funeral. I have never had a better experience with a florist in my life. I spoke with Marisa and she was incredibly patient, kind and very helpful. I could not recommend them more.”
— Erin Huff
We can help with what comes next.
We file the life insurance claim and recover unclaimed property — the payout can help cover costs like these. $0 upfront.
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