Reid's New Golden Gate Funeral Home Inc
5665 N Teutonia Ave, Milwaukee, WI, 53209
Questions to Ask When You Call
You're not expected to know this. These questions help you compare and avoid surprises.
“Can I see your General Price List?”
Federal law (FTC Funeral Rule) requires them to give you itemized pricing. You have every right to ask.
“Do you accept insurance assignment?”
This means they bill the insurance company directly. You don't pay thousands upfront and wait to be reimbursed.
“What's included vs. what's extra?”
Packages may not include everything. Ask about the casket, embalming, transportation, facility fees, and death certificate copies.
Know Your Rights
The FTC Funeral Rule protects you. Every funeral home must provide an itemized General Price List if you ask — in person or over the phone. You are never required to buy a package and can choose services individually. You also have the right to use a casket purchased elsewhere.
Payment & Financial Options
Average in Wisconsin
$2,370 – $7,456
Source: NFDA 2023 · Direct cremation to traditional burial
If they had life insurance, it can cover this
Funerals in this area run $2,370–$7,456. If your loved one had a life insurance policy, the benefit can cover these costs — and we'll file the claim and handle the carrier for you, even without the policy number. $0 upfront, and nothing if it doesn't pay out.
Services Offered
What Families Say
“I recommend never to do services at this funeral home!! I had my mother cremation services here and on the day of her service nothing was ready, they didn’t have her ashes, her urn for the ashes, we paid for necklaces they didn’t have them. Everything was unorganized and we had to cancel her service. Then the workers asked my brother “ if he wanted them to put a empty urn up so we could still have her services” also they make books for the deceased so all family members and friends can sign, these people put another deceased person name on my mom book and scribbled it out and wrote my mom name on the book, how disrespectful is that. Never again!!!!!! DO NOT WORK WITH THESE UNPROFESSIONAL PEOPLE TAKE YOU MONEY SOMEWHERE ELSE!!!!!!!!!”
— nailah alli
“When my husband passed away, my family was completely devastated. The Reid funeral home personnel was EXCELLENT. They showed compassion and understanding throughout the process. When I went to view my husband's body, I couldn't have been more pleased. They did an amazing job. He looked very nice. They took care of everything. I cannot stress enough how amazing they are, and we are forever grateful. Thank you, Reid Funeral home for your service. The family of Herbert A. Russell.”
— Jean russell
“I had an amazing experience with this funeral home. I'm grateful for the comfort and assistance they provided during this challenging period.Deon and Sherry were not only warm, but also incredibly detailed in their approach. Pamela’s home going was beautiful, Thank you from the Morris family!”
— Mariah Morris
We can help with what comes next.
We file the life insurance claim and recover unclaimed property — the payout can help cover costs like these. $0 upfront.
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