Seland Funeral Home
204 Central Ave, Coon Valley, WI, 54623
Questions to Ask When You Call
You're not expected to know this. These questions help you compare and avoid surprises.
“Can I see your General Price List?”
Federal law (FTC Funeral Rule) requires them to give you itemized pricing. You have every right to ask.
“Do you accept insurance assignment?”
This means they bill the insurance company directly. You don't pay thousands upfront and wait to be reimbursed.
“What's included vs. what's extra?”
Packages may not include everything. Ask about the casket, embalming, transportation, facility fees, and death certificate copies.
“Do you offer payment plans?”
Many funeral homes allow you to spread the cost over time. Ask about down payments, terms, and financing options.
Know Your Rights
The FTC Funeral Rule protects you. Every funeral home must provide an itemized General Price List if you ask — in person or over the phone. You are never required to buy a package and can choose services individually. You also have the right to use a casket purchased elsewhere.
Payment & Financial Options
Average in Wisconsin
$2,370 – $7,456
Source: NFDA 2023 · Direct cremation to traditional burial
If they had life insurance, it can cover this
Funerals in this area run $2,370–$7,456. If your loved one had a life insurance policy, the benefit can cover these costs — and we'll file the claim and handle the carrier for you, even without the policy number. $0 upfront, and nothing if it doesn't pay out.
Services Offered
Business Hours
What Families Say
“My father died April5 and we hired Seland Funeral Services to accommedate our needs. They came promptly to take my dad to their place of business, they were friendly, professional, polite, experienced, compassionate, and on time for all functions. At the church they directed patrons where to go, and treated all of us with great respect. If you hire them, you will not be disappointed. They did a great job. I know My Dad probably was very pleased looking down upon all of us. Mark Seland and his son do a perfect job. Thank you for your service guys.”
— anita larson
“Seland's has assisted our family with arrangements for our loved ones at our most difficult times. Kind and helpful to take care of details that are hard to remember when our hearts are hurting.”
— Dorie Bell
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— Lee
We can help with what comes next.
We file the life insurance claim and recover unclaimed property — the payout can help cover costs like these. $0 upfront.
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