Simple Choices, Inc. Cremation Service
218 2nd Ave, Troy, NY, 12180
Questions to Ask When You Call
You're not expected to know this. These questions help you compare and avoid surprises.
“Can I see your General Price List?”
Federal law (FTC Funeral Rule) requires them to give you itemized pricing. You have every right to ask.
“Do you accept insurance assignment?”
This means they bill the insurance company directly. You don't pay thousands upfront and wait to be reimbursed.
“What's included vs. what's extra?”
Packages may not include everything. Ask about the casket, embalming, transportation, facility fees, and death certificate copies.
Know Your Rights
The FTC Funeral Rule protects you. Every funeral home must provide an itemized General Price List if you ask — in person or over the phone. You are never required to buy a package and can choose services individually. You also have the right to use a casket purchased elsewhere.
Payment & Financial Options
Average in New York
$3,368 – $10,595
Source: NFDA 2023 · Direct cremation to traditional burial
If they had life insurance, it can cover this
Funerals in this area run $3,368–$10,595. If your loved one had a life insurance policy, the benefit can cover these costs — and we'll file the claim and handle the carrier for you, even without the policy number. $0 upfront, and nothing if it doesn't pay out.
Services Offered
Business Hours
What Families Say
“Assistant Manager Nicholas Facci was patient, respectful, kind and professional--from our first conversation moments after my mother's home passing to his offering to carry her ashes to my vehicle when I returned a week later. He and his team made an extremely difficult time less complicated. Attractive well-appointed location with safe, easy parking. I would recommend Simple Choices in a heartbeat and am very grateful for their assistance.”
— Andrea Gentile
“Simple choice was referred by a friend. I’m happy to say Nicholas was outstanding! He was able to help our family even the ones living out of state. Nicholas has knowledge to help you through the process. He is kind, compassionate and available when we needed to talk. I will be using simple choice for my pre arrangements. Thank you.”
— Beth Anthony
“Preparing to lose a loved one is a very emotional and stressful time. From the very first phone call I had such an amazing experience. I spoke with a NICK and he walked me through the process, he showed empathy and kindness. In a world where Customer Service ceases to exist, this was an amazing experience. When I had to reach out to him, he got back to me promptly and answered all of my questions. I highly recommend. Using Simple Choices.”
— Gina Palson
We can help with what comes next.
We file the life insurance claim and recover unclaimed property — the payout can help cover costs like these. $0 upfront.
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